General Criteria:

The initiative’s impact on sustainable development and improving quality of life.
Creativity in using both traditional and modern communication methods, including AI.
Effective use of technology to engage and reach the audience.
Positive changes in behaviour, awareness, or cultural understanding.
The long-term sustainability and the ability to grow.
Flexibility to adapt to new technologies and challenges.
Promoting social responsibility, especially in education and awareness programmes. This is important for building a societal mindset that recognises its responsibility towards individuals and their role in enhancing quality of life or food security.
Working with local organisations, businesses, or governments to make sure the project sustains and meets its goals.